WW teams up with HelloFresh to provide members with healthy meals straight to their door
WW teams up with HelloFresh to provide members with healthy meals straight to their door
Healthy eating made easier than ever as WW teams up with HelloFresh to provide members with meals that will keep them on track with their health plan.
Eating healthily and sticking to the WW plan will be easier than ever thanks to a six-month partnership with HelloFresh. Alongside calories, WW SmartPoints will feature across six HelloFresh Calorie Smart recipes each week from Sept 2021 through to Feb 2022 so members can have confidence in which meals are best for them.
Every recipe in the partnership collection has been portioned by expert HelloFresh chefs, who have designed recipes all under 600 Kcals, so WW members can cook Calorie Smart recipes at home to stay on track with their weight loss and wellness journey.
“As WW’s weight-loss programme is built to fit in with our lifestyles, Hello Fresh is just another way we can offer convenience, simplicity and delicious tasting meals to our members. As we go back to some kind of normality and are becoming more time-poor, HelloFresh makes healthy eating even easier with SmartPointed meals delivered straight to your door,” says Anna Hill, SVP, General Manager at WW UK.
HelloFresh’s Head Chef, Andre Dupin, said: “HelloFresh couldn’t be more excited to partner with WW to launch our latest Calorie Smart recipes, as we believe everyone should have the tools to make healthy meals from scratch. Packed full of flavour and all under 600 calories, our resident recipe developers have been working closely with the WW team to create 6 healthy meals each week which don’t compromise on taste. These delicious dishes have been designed to support those wishing to lead healthier lifestyles without missing out on the foods they enjoy, and we can’t wait for our customers to try them!”
Throughout the partnership, there will be six Calorie Smart recipes to cook from scratch each week. Packed with healthy ingredients such as leaner-cut proteins (chicken, fish, tofu etc), fruit, vegetables and balanced carbohydrates, all the ingredients are delivered to your door along with easy to follow recipe cards for convenient at home cooking.
The recipes will include dishes such as:
Waldorf Style Salad with Chicken & Bacon
Harissa Chicken + Fruity Jewelled Bulgur & Minty Yoghurt
Spicy Szechuan Glazed Pork Meatballs with Noodles & Crispy Shallot
Spicy Cajun Prawn Risotto
Spiced Yoghurt Coated Chicken with Roasted Squash, Cabbage, Broccoli & Curry Garlic Sauce
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About WW
WW - WeightWatchers - is a global wellness company and the world’s leading commercial weight management program. We inspire millions of people to adopt healthy habits for real life. Through our engaging digital experience and face-to-face group workshops, members follow our livable and sustainable program that encompasses healthy eating, physical activity, and a helpful mindset. With more than five decades of experience in building communities and our deep expertise in behavioral science, we aim to deliver wellness for all. To learn more about the WW approach to healthy living, please visit ww.com. For more information about our global business, visit our corporate website at corporate.ww.com.
About HelloFresh
HelloFresh SE is the world’s leading meal-kit company and operates in the U.S., the United Kingdom, Germany, the Netherlands, Belgium, Luxembourg, Australia, Austria, Switzerland, Canada, New Zealand, Sweden, France and Denmark. In Q1 2021, HelloFresh delivered 239 million meals and reached close to 7.3 million active customers. HelloFresh was founded in Berlin in November 2011 and went public on the Frankfurt Stock Exchange in November 2017. HelloFresh has offices in New York, Berlin, London, Amsterdam, Sydney, Toronto, Auckland, Paris and Copenhagen.